Sportbusiness.com, 10 Jul 2009
Standard Chartered Bank has renewed its title sponsorship of the Singapore Marathon for a further four years until 2012.
Under the terms of the deal, Standard Chartered is committed to an investment of about S$10 million in sponsorship and promotion fees over the next four years. Sportswear brand New Balance was also unveiled as the marathon’s official apparel sponsor in a three-year deal until 2011.
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