14th Feb 2008
Singapore Airlines is expected to ramp up its bid to grab a bigger share of the world's fastest growing aviation market in China by sweetening the terms of a failed offer for China Eastern or by targeting another carrier.
SIA is Asia's most profitable airline but its lack of success in seizing new routes is exposing it to growing competition in the region, where carriers from India to China are expanding.
The lack of a clear growth strategy as SIA awaits a China deal, coupled with a slowdown in global travel, has led analysts to cut profit forecasts for the carrier.
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