NTUC Fairprice to stop selling all shark fin products after disparing remarks by seafood supplier's manager

Asian Scientist, 5 Jan 2012
AsianScientist (Jan. 5, 2012) – In an unprecedented move, Singapore’s largest supermarket chain, NTUC Fairprice, with a network of more than 230 outlets, has promised to remove shark fin products from its inventory by the first quarter of 2012.
On November 17, 2011, an incendiary comment made by the sales manager of Thern Da Seafood Pte. Ltd., Chris Lee Aik Chye sparked an online protest by many conservationists who voiced their concerns on NTUC Fairprice’s Facebook wall.
Lee made disparaging remarks on his Facebook wall directed at divers who were against shark finning, mocking them for being unable to stop his company from supplying NTUC Fairprice with shark fin and Mola mola products in the upcoming Chinese New Year season.
Thern Da is a supplier of shark fin and ocean sun fish (Mola mola) products to NTUC Fairprice. At the time of this publication, Thern Da’s Facebook page has either been deleted or protected from public viewing.
After investigating the matter, NTUC Fairprice today issued a public statement on its Facebook wall, promising to cease the sale of shark fin products by the first quarter of 2012. Full story

Related:
Singapore supermarket taking shark fins off shelves - Times LIVE
FairPrice to stop selling shark’s fin after FB posting outrage - Malaysia Star
Singapore supermarket to stop selling shark’s fin - Borneo Post Online
Singapore supermarket bans shark fins - Sky News Australia
Singapore's FairPrice supermarkets not selling shark fin after Facebook campaign - Examiner.com
Singapore's largest supermarket chain to stop shark fin sales - The China Post