Brandrepublic, 10 Mar 2009, Kenny Lim
SINGAPORE - The Health Promotion Board (HPB) of Singapore has launched a through-the-line drive to warn locals of the infectious nature of influenza.
The month-long campaign, produced by DDB, will run on free-to-air TV, TV Mobile in buses and cable. The campaign can be seen in print and outdoor channels such as MRT trains and lifts in office buildings as well.
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