Singapore Telecommunications Ltd. (ST) is revamping its Australian unit, where a drop in revenue and customer spending prompted Southeast Asia’s biggest phone operator to forecast its first annual sales drop in 13 years.
SingTel, as the phone company is also known, reduced the workforce at Optus in Australia by about 10 percent and is changing how it sells to consumers, Chief Executive Officer Chua Sock Koong, 55, said in an interview yesterday. Customers will see more Optus-branded distribution channels, she said. Full story
