Cross carriage regulations requiring pay TV operators in Singapore to carry each other's content may bring more convenience to consumers, but it might not deliver much, if any, cost savings for content, industry observers say.
Cross carriage rules took effect when the Euro 2012 football tournament kicked off earlier this June, becoming the first program to be subject to the legislation which was passed in June 2011. StarHub won the broadcasting rights to air the competition, but the matches are available to customers of rival SingTel. Its subcribers can request for access by paying the same subcription fee for StarHub customers, but they would be subject to an additional S$10.70 "activation fee". Full story
