eTurboNews, 4 Mar 2010
Singapore – March 5th, 2010: The Singapore Tourism Board (STB) has today launched an evolution of Singapore’s destination brand – from “Uniquely Singapore” to “YourSingapore” – which underpins Singapore’s strengths as a destination, that is, an experience which can be easily personalised thanks to the concentration of sights, sounds, tastes, culture and attractions coupled with unparalleled user-centricity. Full story
Related:
Singapore Tourism Board (STB) has released the creative work for its re-branding campaign, ‘YourSingapore’ - Media Asia
It's no longer 'Uniquely Singapore' but 'YourSingapore' now - CNNGo.com