Your Industry News, 8 Jun 2009
Singapore Telecommunications Limited (SingTel) today launched a tender to review its media agency partnership. This is in line with SingTel’s policy to periodically review its key vendors and partners.
“In a dynamic economic, media and communications landscape, a strong partnership with a media agency is crucial to ensure we get maximum ROI on our advertising investments and that we connect with our customers through effective channels,” said Mr Yuen Kuan Moon, SingTel’s Chief of Consumer.
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Singtel Looking For Media Agency - Bernama.com