Firefly to spice up KL-Singapore air travel market

The Star Online, 19 May 2009, B.K. SIDHU
PETALING JAYA: Firefly’s debut on the Kuala Lumpur-Singapore airspace is set to spice up the market as it will be the only carrier flying from Subang to Singapore beginning July 1 while the rest of the pack flies the route from KL International Airport and the Low-Cost Carrier Terminal (LCCT).
Flying from Subang has been a dream for many passengers from the logistic perspective and some experts believe Firefly will be able to grab a slice of the market share from the other players even though Firefly’s managing director Eddie Leong was modest in saying that “we are doing it more to complete our network rather than compete.”
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