Televisionpoint.com, 22 Apr 2009
"Foreign-owned or affiliated companies in India's pay-TV industry last year generated about $ 1.2 billion in sales compared with about $ 500 million in China. The country's pay-TV market is one of the world's largest, with more than 94 million customers generating $ 5.89 billion in revenue a year, about 29 per cent from adverting and the remainder from subscriptions.
Large foreign investors have rushed to capture part of the pie, including News Corp, Viacom, Time Warner, Walt Disney and Singapore government investment company Temasek.
However, the industry has become overcrowded. MPA estimates there are 350 channels in India competing for space on distribution systems capable of carrying only about 150 each. This has sharply increased the cost of carriage, the price of being carried on a cable system."
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