MICA launches website to promote active citizenry

BrandRepublic, 7 Jan 2009, Kenny Lim

SINGAPORE - Singapore's Ministry of Information, Communications and the Arts (MICA) has launched a new site, developed by Convertium, to promote active citizenry and national pride.

The MySingapore site was launched as an outlet for locals to band together and features user-generated content on what makes Singapore unique.

Web visitors are also encouraged to start citizen projects while daily polls, a blog, photo cum video gallery, and community forum helps give the local population a voice.

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