SPH Reveals Regional Ambition For Digital Sales

Asiamediajournal.com
21st Feb 2008

Singapore Press Holdings is looking to partner with other online publishers, both in Singapore and other Asian markets, as it seeks to a build a regional network for its new online video ad-serving business.

The company, fast establishing itself as a digital innovator in its home city, stole a march on domestic rivals with the formal unveiling of its new advertising platform, the SPH Targeted Video Commercial (TVC), for its own sites in Singapore earlier this week, following a soft-launch last December.

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