Tourism Malaysia Taps Senior Citizens Tourist Market In Singapore

Bernama.com, 5 Apr 2011
SINGAPORE, April 5 (Bernama) -- Tourism Malaysia Promotion Board is now tapping the senior citizens or "third golden age" market in Singapore as part of efforts to lure more of the republic's aging population to visit Malaysia.
Tourism Malaysia Director in Singapore Zalizam Zakaria said retirees accounted for between 15 and 18 per cent of Singapore's population of five million people.
"To attract them, we participated in the just-concluded annual "Active Ageing Carnival and 50plus Expo 2011" at the Suntec Convention and Exhibition Centre," he told Bernama. Full story