SIA Resorted To Packing Planes, Masking Its Yield Slump

Bloomberg.com, 6 Oct 2009
Singapore Airlines Ltd. and Cathay Pacific Airways Ltd. are flying fuller planes. Profits may take longer to recover.
Airlines have slashed ticket prices to lure business and leisure travelers amid the worst global recession in six decades as well as taking planes out of service. The discounts have pushed global ticket prices to “profitless levels,” according to the International Air Transport Association, with August premium-class fares 22 percent lower than a year earlier.
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