e-Travel Blackboard, 28 Nov 2008
Singapore has set the world’s first international standard for the Global Exhibition Industry with the completion of the International Organisation for Standardisation (ISO) 25639 – International Standard for Exhibition Terminology.
This first ISO standard for the global exhibition industry will help facilitate clearer communication among industry players and minimise ambiguity over the terms used.
ISO 25639 will enable companies to better determine which exhibitions and tradeshows around the world would be better able to showcase their products or services.
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